From Babies with Love has Christmas covered with their new soft toy collection, perfect for ethically and environmentally conscientious parents. This new line is not only chic and stylish but made from sustainable organic cotton. If you’ve been around here for a while you’ll know I try to be quite conscious of what I buy and the companies I support. I’m far from perfect but I like to be as ethnically minded a consumer as possible.


from babies with love new organic toy collection


So the new soft toy range has five characters and is suitable from birth. The characters included in the range are the Stork, the Jellyfish, the Whale, the Duck and the Monkey. Each are totally unisex making them an ideal gift for a new baby or even parents to be.


from babies with love new organic toy collection jellyfish


We were recently sent the quirky Jellyfish and I think it looks gorgeous. Our Jellyfish soft toy is extremely soft so I would have no qualms about letting a small baby play with it.

I love the muted colours and think that the Jellyfish is really stylish and intriguing, it definitely wouldn’t be out of place in a living room – never mind a nursery. I think it’ll be a favourite in our home for a long time as once Luisa has outgrown cuddly toys I will be using it as a decorative cushion.


from babies with love new organic toy collection jellyfish


from babies with love new organic toy collection jellyfish close up texture


One thing in particular I love about this collection is how the postal theme is incorporated into each design in an imaginative way. I think that serves to reinforce the message that when you make a purchase from the brand you’re not just receiving something lovely but also sending some good out into the world. What I mean by that is you’re supporting the good works From Babies with Love pride themselves on.


From Babies with Love donates 100% of profits from every sale to help orphaned and abandoned children worldwide through its partner charity SOS Children who build and run children’s villages around the world. The villages provide a safe and loving home, as well as fundamental education and healthcare, to children who have nobody else to turn to; enabling children who would otherwise be left to fend for themselves, on the streets or in slums, to have a second chance in life.


from babies with love new organic toy collection jellyfish close up card


As you can see from my pictures, each character comes with a free matching card which makes them a really great option for someone small this Christmas. They also come with a branded canvas drawstring bag which Luisa has repurposed to store her tea set in.


from babies with love new organic toy collection jellyfish


Overall I’m really pleased with the soft toy we received and I wouldn’t hesitate to reccomend the brand. I think the product is wonderful and the companies ethics are very much in line with my beliefs. I’ve recently been on their website and have added some of their clothing to Lu’s Christmas wishlist.

The new soft toy collection is available to purchase online at: and are priced at £15.90 each